China EVP Development

Client

Tahoe

Year

2018

Services

EVP Development

Background

With the rapid growth of Tahoe's business, the challenge of talent demand is increasing. Tahoe wants to attract, develop and retain outstanding talents to help the development of the company.


Objectives

  • Develop differentiated employer value proposition and improve employer image
  • Improve internal employee engagement and win the good reputation outside
  • Attract external candidates and create unique recruitment experience
  • Develop corporate talent strategy

How we did it

  • EVP Development

    External Interview

    Leadership Interview

    Focus Group

    Internal Survey

  • Persona Genaration
  • Creative Concept Direction